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WBAI
By
Miranda Kennedy
I was
with a friend as 1,200 people marched across the Brooklyn Bridge
a couple of months ago for the local radio station, WBAI, which
is at 99.5 FM. The marchers were chanting "Whose station? Our
station!" and above them, the words "SAVE WBAI" curled
into the sky from the back of a plane. As we were swept through
the crowd, my friend looked around her, a little baffled. "Is
everyone here because a radio station has changed hands?" she
asked. "Aren't there bigger battles to fight?"
Some
New Yorkers continue to ask that question some seven months after
the so-called "Christmas Coup" at the progressive radio
station. That is when the executive director of WBAI's parent organization,
Pacifica Foundation, changed the locks, fired the station's general
manager, its program director, and its union steward, then appointed
a new 'interim general manager,' Utrice Leid. Since December, Leid
has dismissed and/or banned 21 producers and hosts. Why this has
provoked a self-declared protest 'movement' surely baffles outsiders.
But to many of the station's 200,000 loyal listeners, the continuing
fight for WBAI is not just about one radio station, or even the
national radio network of which it is a part. To them, it is something
close to a fight for democracy.
"If
we lose the station," says Eileen Sutton, a WBAI reporter banned
in December, "the political silence will be deafening."
THE
BIRTH OF WBAI
In
1949, a conscientious objector named Lewis Hill wanted an alternative
to commercial radio stations, which he felt had all beat a drum
to World War II. He started KPFA in Berkeley, California, the first
of what would eventually be five radio stations in the Pacifica
network. "He wanted a media that is run by journalists and
artists and the people who listen, and not by corporations who have
nothing to tell and everything to sell," said Amy Goodman,
host of Pacifica's Democracy Now! national news program.
Businessman
Louis Schweitzer, an idealist like Hill who hoped to use radio to
serve social justice and the arts, donated WBAI to the Pacifica
Foundation in 1960. With a position in the middle of the FM dial
and an antenna on top of the Empire State Building transmitting
as far as Connecticut, WBAI is prime radio real estate. But it has
never accepted advertising. It always has been, and remains, sponsored
by its listeners.
WBAI
has always been very different from the standard commercial stations
with their single formats and pre-chosen playlists. The programming
is not always slick, but, its listeners say, it is something that
is available nowhere else on the dial. WBAI made its name by offering
a broadcast home for radical politics and cutting-edge culture.
It was the kind of place where performance artist Yoko Ono could
feel comfortable working (pre-Lennon) as record librarian, a sort
of countercultural C-SPAN that delivers spoken word performances
at the Nuyorican Poets Cafe in the East Village and Fidel Castro's
speech last September at the United Nations. Its reporters have
offered dispatches from North Vietnam, East Timor and Nigeria, but
they have also provided rigorous reporting on local stories, like
the killing of Amadou Diallo. WBAI has always been the place where
activists could find the latest on the latest -- the African Diaspora,
the student anti- sweatshop movement, the US Navy bombing in Vieques.
THE
THREAT TO WBAI
But
what its listeners considered unique and invaluable, the management
of the network increasingly viewed as unprofessional and stagnant.
An article this month on WBAI in The New Republic sums up the attitude
of the national board: "the station rarely gauged what its
listeners wanted, relying instead on the whims of its producers,
happily airing off-the-wall rants and conspiracy theories. In recent
years, its donor list dropped to nearly half of what it was in the
1960s, and its listenership stagnated; recent demographic surveys
showed its audience to be majority-white and middle-aged."
A research paper analyzing its audience for the Pacifica board last
year found that "for most Americans, Pacifica simply does not
exist. By any objective measure of public service, Pacifica has
crossed the line from under-performance to irrelevance."
Pacifica
Foundation's Strategic Five Year Plan, adopted in 1997, was a major
turning point for the network, convinced that it had to change in
order to survive. But, though Pacifica is often criticized (by non-listeners)
for being stuck in the 1960s, management insisted it did not want
to budge from its founding ideal of creating "radio with vision."
Nevertheless, the resulting re-structuring of Pacifica's board and
changes to its programming are at the root of the controversy that
has engulfed the network.
THE
BARRICADES
Dan
Coughlin, former news director for Pacifica Network News, believes
it is crucial to note that Pacifica's five FM licenses, which were
once worthless, are now extremely valuable; the protesters put the
value of WBAI at about $100 million. "What is happening at
Pacifica today is affecting all major public broadcasters,"
he says.
When
the Federal Communications Commission relaxed its ownership rules
in 1996, it made profit all the more accessible in the broadcast
industry. So-called public radio felt the effects of this expansion
along with everybody else.
"The
public system is now fully within the same ideological confines
that come naturally to a profit-driven, advertising-supported system,"
University of Illinois communications professor Robert McChesney
writes in his book Rich Media, Poor Democracy. The difference is
that at commercial stations, the advertising is called advertising.
At National Public Radio or the Public Broadcasting System, it is
called corporate underwriting.
Coughlin
recalls meetings with the Corporation for Public Broadcasting --
which gives Pacifica about 15 percent of its funding -- where they
suggested "toning down" news coverage of the war in Yugoslavia
and police brutality.
Those
opposed to the changes at WBAI point to a recent broadcast of WBAI's
morning show featuring a representative from Sprint, dismissing
the health risks of cellphones. They point to the cancellation of
the city's only program devoted to labor issues, "Building
Bridges" and other programs that were specifically focused
on activist issues.
Many
are concerned that WBAI will go the way of Pacifica's Houston and
Washington stations, which have become mostly music stations---
country-western and jazz, respectively. Pacifica boasts that the
format change at these stations has vastly increased listenership.
But the question becomes, what kind of listenership does Pacifica
in fact want to build?
"Community
radio has nothing to do with Arbitron ratings, or with how many
people are listening--unless the station cannot support itself or
grow," says Deena Kolberg, who sits on the coordinating committee
of the Concerned Friends of WBAI, which listeners formed shortly
before the "Christmas coup" at the station. "But
WBAI was making more money than its goals." According to WBAI
figures, she says, the fall 2000 fundraising drive raised more than
one million dollars, some $200,000 more than what it had expected.
The
protesters also suggest that "audience-building" and "professionalizing"
are WBAI management's code words for neutering its political edge,
and eventually selling one or all of the stations. Juan Gonzalez,
the Daily News columnist who founded the Pacifica Campaign to oust
the national board, says the troubles at the New York station began
with a "hijacking" of the board: "This group does
not respect free speech. It does not represent labor or civil rights."
Gonzalez
says members like John Murdock, brought on the board last year,
are at odds with Pacifica's mission: Murdock is a senior associate
at the law firm Epstein Becker & Green which, according to its
web site, specializes in "maintaining a union-free workplace."
Since Gonzalez launched the campaign in february, five members of
the national board have resigned. (Neither Pacifica national nor
WBAI management returned calls for comment.)
Pacifica
executive director Bessie Wash has claimed on WBAI's airwaves that
the staff changeover was fully within its rights--- presenting the
continuing turmoil at WBAI as a self-destructive struggle led by
a small number of discontents. But Bob Lederer, producer of the
WBAI show Health Action, says that the removals from the station
have violated either written Pacifica policies or the union contract.
In the months since December, he adds, "the purge of dissident,
leftist voices at the station has escalated, programming has shifted
rightward, the rights of workers have been violated, and listeners
have been subjected to race-, violence-, and left-baiting."
Most of the producers barred from the station have been outspoken
against new management, either on the air or off, or their shows
reflect more politically radical views.
Furthermore,
shortly after the staff changeover, when members of the local listener
advisory board tried to enter the station to hold their monthly
meeting---as they have done at WBAI for over twenty years---Leid
informed them that non-producers were no longer allowed inside the
studio. When the members of the board and their supporters said
they would not leave unless they were allowed in to the WBAI studios,
nine were arrested. Leid said she could not let them in because
discontented listeners have physically threatened the station. This
month, a surveillance system was installed inside the station.
GAGGING
AND SPLINTERING
Roughly
a month after the take-over, Leid imposed a gag rule, which restricted
on-air staff from discussing "internal station matters."
When Representative Major Owens took the situation at WBAI to the
floor of the United States Congress in March, he went so far as
to compare the gagging of speech at the station to totalitarian
control of the airwaves in countries like Serbia and Iraq. How did
the gag rule affect Owens? Several days beforehand, Owens, who had
been invited to speak on the show Building Bridges, was pulled off
the air by Leid just as he began talking. Leid then took the air
for the hour-long slot allotted to the show, proclaiming that because
Owens was going to talk about internal matters, she had to intervene
because she could only allow the "truth" over the airwaves.
The show, as I said, has been killed, and both hosts of the show
have now been banned. Many WBAI listeners were outraged, because
the silencing of Owens was clear to anyone who had tuned in that
hour. But the gag rule on internal matters is not new: although
it is inconsistently enforced, it has long had a policy against
airing its "dirty laundry" outside of individual station
manager's regular listener reports to the listeners. Yet many critics
now say that management is now using the gag rule as a tool of censorship.
It
is important to see that the assault on community radio is not limited
to WBAI. In his speech to Congress, Owens pointed out that New York
is fast losing its community radio stations--the Federal Communications
Commission shut down five low-powered Haitian stations in New York,
labeling them pirates. WBAI cannot fill that void but it helps to,
by airing news and issues of Haitian -- and other -- communities.
Americans are barraged by information options, and we spend more
time with media than ever before, but how much choice in content
do we have? In recent months, we have watched AOL and Time Warner
create the largest merger in history, and Viacom and CBS create
the third largest media conglomerate in the world. Despite the proliferation
of communication technologies, there is no daily, progressive, news
source---aside from WBAI, that is.
One
of the most noticeable effects of the management changes at WBAI
has been splintering communities who used to work together, on the
air and in the real world. For a community radio station that works
for social change, this is a sad development. Accusations of racism
and destructive behavior are regularly hurled at those opposed to
the new management, on the air and off. Gonzalez says that Pacifica
"claims it wants to diversify its audience, but the only common
denominator seems to be a rush for an upscale audience." Despite
efforts to muddy the waters, he says the issue is quite simple:
stop the corporate clique, and give the station back to the community.
Some
may revel in describing this controversy as "the left eating
itself." But although WBAI appears for the moment deeply divided,
mobilized listeners say they will fight for a way to preserve a
radio station that offers sounds and voices and issues that would
otherwise go unheard.
Miranda
Kennedy was trained as a radio reporter at WBAI, and still occasionally
files for the evening news. She is a journalist living in Brooklyn.
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